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“How can Artificial Intelligence empower the Advertising Industry.” 

By Ivan Bercovich

 Engineering Executive (Ex Amazon). 

 “2022: Challenges and Opportunities for the Ad&Mkt Industry.”

By Dagmara Szulce

Global Managing Director of the International Advertising Association. 

Blog Notes

It’s not just technology: The real change digitalization brings to IT consulting firms

The way IT consulting firms operate is undergoing a radical transformation. Digitalization is no longer a futuristic concept—it’s the key factor that determines success or...

Consulting firms: Why adaptability is key to success

We live in an era of rapid change, where the ability to adapt has become a crucial factor in the survival and success of any...

8 Key strategies to make your advertising agency more profitable

Running an advertising agency is a constant challenge. You need to attract new clients, keep existing ones happy, and, most importantly, ensure your business remains...