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“How can Artificial Intelligence empower the Advertising Industry.”
By Ivan Bercovich
Engineering Executive (Ex Amazon).
“2022: Challenges and Opportunities for the Ad&Mkt Industry.”
By Dagmara Szulce
Global Managing Director of the International Advertising Association.
Blog Notes
AI Governance for Agencies: What It Actually Means (And Why It’s Not an IT Problem)
Most agency leaders hear “AI governance” and immediately think compliance, legal risk, or some IT policy their team needs to sign. That framing is wrong...
The Real-Time Profitability Gap Most Agencies Don’t Know They Have
Every team is tracking work. Almost none of them know, in real time, where their margin is going — and why. Here’s something most...
COR vs Teamwork: Why Managing Client Work Is No Longer Enough for Modern Agencies
Teamwork is one of the most established platforms for agencies managing client work. It brings structure to projects, organizes teams, tracks time, and helps agencies...
COR vs Accelo: Which Platform Is Better for Agency Profitability?
For agencies evaluating Accelo alternatives, the appeal of Accelo is easy to understand. It offers a broad professional services automation platform that connects client management,...
COR vs Productive: Why Modern Agencies Need More Than PSA Software
When creative and marketing agencies evaluate tools like Productive, the goal is usually straightforward: consolidate operations into a single platform. Productive positions itself as an...
COR vs Workamajig: Which Platform Actually Improves Agency Profitability?
Creative and marketing agencies evaluating Workamajig alternatives often start with the same goal: find an all-in-one platform to manage projects, resources, finances, and clients in...
COR vs. Accountability: Why Creative Agencies Need Operational Control
Agencies don’t lose margin because the General Ledger is wrong. They lose margin because they fail to capture time accurately, don’t detect operational deviations early,...
COR vs. Kantata: Why Creative Agencies Need More Than a Traditional PSA
Most creative agencies don’t realize they have an operational problem until it’s already expensive. Projects look healthy on the surface. Clients seem satisfied. Teams stay...
AI ROI in Agencies: How to Measure What Actually Drives Value
Across the US agency landscape, AI is already part of daily operations. Copy is generated faster, more assets are produced, creative processes are streamlined. The...
How Are Today’s Fast-Growing Consulting Firms Operating?
Across Latin America, the consulting game is shifting. The professional services firms that are scaling aren’t just the ones with big-name clients or senior teams...
AI in Agencies: 5 Real Use Cases That Are Actually Improving Operations
Throughout 2025, many agencies that hadn’t yet adopted artificial intelligence began to experiment with it. As we kick off a new year, most agencies are...
How to Scale Your Agency Without Losing Control or Profitability
Is your agency growing? Here’s how to scale without losing focus, efficiency, or profit margins—by leveraging smart processes and full operational visibility. Scaling an agency...
